Thursday, May 27, 2010

Ghetto Fabulous

I would like to avoid filling this blog with overtired and hysterical rants. However, the occasional good ol' fashioned ribbing at needless products seems to be a personal guilty pleasure both to write and read... Forgive my petty weaknesses (and please skip ahead to the next post), if you don't agree.

Today, I went to pick up some baby powder and found a brand new limited edition item on the shelves. (Drum roll please...)

Huggies Supreme Little Movers Jean Diapers !!!

Parenthood is indeed filled with many moments of irrational consumerism but even I find these absurd. And then there's the ad campaign. And no this is not a SNL skit...



Call me crazy but on even the hottest days, my boys wear pants. That's right - pants. A whole article of clothing over their diapers or underwear.

Seriously, who is buying these? What parent is thrilled to see jean diapers and rejoicing that their little ones can start dressing like a pantless Lady Gaga?

A dose of reality...
  1. Diapers leak.
  2. The dye on diapers tend to rub off on clothing when wet.

Let's say I become a "liberated" mama and have the boys go about their day sans pants - it would just be a matter of time for those blue overdyed "jeans" to stain my Maurice Villency couch. And if I had to choose between the boys or my buttery leather sectional... Well, maybe somethings are better left unsaid.

Related News:
NYT: Both Style and Substance in Diaper Advertising

2 comments:

  1. These creep me out. It does look exactly like an SNL skit (the 3 legged jeans comes to mind) and seems just so....unnecessary. Rather than ridiculously 'themed' diapers, how about more research into making disposable diapers more environmentally friendly?

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  2. I really don't believe this is real. It is so radical in the most ironic way.

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